ADVERTORIALS

From the very beginning of her professional career as an orthodontist, Dr Nadya Belcheva has worked consistently and refined her skills, pursuing her great mission: to use her talent, skills and expertise to help her patients smile with confidence and enjoy life.

Orthodontics attracted me naturally, as I recognised it as the meeting point of logic, precision and art. My love for mathematics has found its place in analysis, in numbers, calculations, drawing lines and measuring angles, where every value matters and every deviation carries meaning.

MoveSense AI started when a worried mother, Irina Ganchova, spent significant time and resources trying to answer an important question: whether her young daughter had posture problems. After all the frenzy, Mrs Ganchova realised two things. First, it would be invaluable to have a well designed AI-based app that assesses children's posture and identifies potential issues. Second, she could create this app herself. She had crucial previous experience as an entrepreneur and manager and she was a respected marketing professional.

ehind quality medical service and care stands an army of invisible specialists, without whom good results are impossible – such as the manufacturers of top-end reliable medical devices. Farkon is a company for the import of medical devices, which, under the leadership of Rumyana Nikolova, had deservedly become a preferred partner of a number of reputable health institutions in Bulgaria. Farkon is a company built with personal work, a clear vision and careful selection of the people with whom it moves forward.

Children, pets, lack of time, energy or desire – maintaining impeccable order and cleanliness in the home is usually a mirage for which we all yearn but rarely manage to achieve. In the office and workspaces it is even more challenging, as finding a reliable and high-quality professional service at a price that does not upset the accountant can be difficult.

Is it possible for business trips to be smooth, comfortable and cost efficient regardless of their goal, scale and destination? If you have ever organized business travel, your skepticism is entirely natural. Roundtrip is the global solution that makes seamless business travel possible. The ground breaking service covers every step of the process – from ticket and hotel bookings to invoicing. It is now available to companies and professionals based in Bulgaria thanks to Inna Marinova, Country Manager of Roundtrip.

Tanya Kosseva-Boshova has over 20 years of executive experience in the commercial real estate market across Southeast Europe. She is the Managing Director of Lion's Head, a real estate investment and asset management platform specializing in prime office and logistics properties across Central and Eastern Europe. The company is part of AG Capital Group.

An aesthetic appearance is more than the sum of the specialised procedures we have undergone. It is also the result of inner confidence, the overall skin and body health, the right choice of therapies and technologies, and last but not least, the experience of the treating dermatologist. For years, EuroDerma Clinic has been a benchmark for high quality, modern dermatological treatment, and Dr Mariela Hitova has helped hundreds of patients discover a new and improved version of themselves.

From strategic creative direction to brand building and website development, to social media marketing designed to deliver measurable results, Awesomesauce is a trusted partner for businesses that want to stand out in today's rapidly changing world. The founders of this boutique marketing agency, Elena Kaneva and Victoria Karoleva, seamlessly combine the competence and expertise they have developed across both the Bulgarian and international markets with a clear vision for applying it across a range of companies, from startups to established brands.

From her very first steps as a qualified lawyer and mediator with a focus on civil law, lawyer Darina Emilova made a strong statement both as a person and as a professional. She opened her own law office and devoted an important part of her time to social causes.

Why and how did you choose to start your career with an independent practice instead of being part of a larger law firm?

Every young professional who considers whether to join the family company or take a risk in unfamiliar waters finds the answer for themselves. In the case of Mariya Dimitrova, the decision to join the management of the family printing house Right Pack Ltd did not come in a single day. After graduating in Hotel Management from the prestigious Hotelschool The Hague in the Netherlands, she built a successful career in the hospitality industry and worked in several European countries.